Skincare has always been a popular topic of discussion amongst women and has extended to men and young teens in these recent years. Besides aiming to stay young, people are also starting to be more conscious about what they are putting on their skin. With many skincare options trying to achieve youth and health in the skin, PRESSOLOGY fulfills both! The founder, Sally Nasser, uses her knowledge in biology to create a modern skincare line that is clean yet effective in achieving youthful long-lasting healthy skin from a cellular level. The skincare products’ ingredients derived from a various organic indigenous herb that works with the natural harmony of the human body. How cool is that? Read on further on our interview with Nasser to learn more about her organic skincare line and the creative process in incorporating ancient Ayurvedic rituals into their products.

Where are you based?
We are based in San Francisco, California.

When did you become interested in biology?
I became interested in biology in my last year of high school. Biology allowed me to learn about the living organisms in our world, including how they work and how they rely on one another to thrive. The intricacy of living organisms and how they interact with each other and the environment drew me in. I graduated with a Bachelors of Science major in Cell and Molecular Biology.

PRESSOLOGY is described as “Ayurveda” - what does it mean when a product is ayurvedic?
Natural ingredients are the heart of Ayurveda. Ayurvedic products originate from ancient medical science. Products are formulated using various organic indigenous herbs like moringa, turmeric, sea buckthorn, and jasmine to holistically heal the mind, body, and skin.

PRESSOLOGY is a product of your long-standing relationship with wellness and self-care. How has your experience with self-care influenced your idea for Pressology?
Plant-based Ayurvedic beauty wasn’t as accessible, as these big beauty skincare brands that would formulate their products with ingredients I could barely pronounce or understand the long-term effects it could have on my body and skin. I set out to bring a more holistic, organic approach to the beauty world.

What inspired you to create PRESSOLOGY?
I am a cell and molecular biologist with an extensive background in Ayurvedic medicine and holistic self-care rituals for the mind, body, and skin. At a young age, through healthy home-cooked family meals, I became conscious of the impact food had on my physique. I learned that food is medicine, and continually opted for clean, organic ingredients that work with the natural harmony of the human body. As I grew, I developed a passion for skincare, and set out to integrate a more holistic approach to the beauty world with the idea of “what you put on your skin is just as important as what you put in your body.” Skeptical of the long-term effects of ingredients that are used by big beauty brands, most of which I couldn’t pronounce, I began to explore my parents' kitchen for clean, natural ingredients I could use to curate my own beauty products. From facial oils, treatment sticks, cleansers, and face masks, I realized that I could care for my skin with nutrients straight from the kitchen. This is when my passion for a holistic whole-body approach began to unfold and PRESSOLOGY was born. I set out to research various herbs, superfoods, and cold-pressed oils with a goal to create an Ayurvedic beauty brand to organically heal and enhance the skin’s long-term health.

What is the philosophy behind PRESSOLOGY?
Our philosophy is “what you put on your skin is just as important as what you put in your body” which is why we aim to use clean, simple yet effective ingredients that work with the natural harmony of the human body.

How do you choose the ingredients in PRESSOLOGY products?
The brand is a reflection of my own conscious lifestyle. It’s important for me to formulate my products with organic, vegan, and cruelty free ingredients that work with the natural harmony of the human body to heal and enhance the skin’s long-term health.

What makes PRESSOLOGY stand out from other skincare brands?
PRESSOLOGY is designed with a holistic “whole-body” approach to self-care rituals while focusing on a delicate balance between the mind, body, and soul to cultivate optimal wellbeing. When we dedicate time to nurture our person and create rituals around self-love, we cultivate a deep respect for our being which translates into radiance. Powered by Ayurveda, PRESSOLOGY’s products are carefully curated with an exclusive caliber of sustainable and ethically sourced ingredients that work with the natural harmony of the human body to enhance the skin’s long-term health. We are proud to be certified USDA organic, vegan, and cruelty-free.

Many have a tumultuous relationship with self-care — many are too busy to participate in it, or just don’t know-how. How do you encourage people to experiment with self-care?
Learn to embrace and love your differences. Create a balance between your mind, body, and soul. Spend time with your person to understand your needs and work slowly yet consistently to reach your ideal state. Every day is a new opportunity to work towards the person you want to become. Exercise, eat healthy foods full of nutritional value, and set time aside to do what makes you happy. Feeling beautiful is a state of mind while looking beautiful is the state that reflects the health of your complexion. Be mindful of the delicacy of your body. With the right products, practices, and dedication, true beauty will radiate.

What are some of the issues the wellness and beauty industry is facing that PRESSOLOGY aims to tackle?

The lack of inclusivity/diversity when it comes to beauty products or skincare that only cater to so many skin tones/types.
This false ideology of perfection. We are all unique in our own way, but we worship one beauty standard and become obsessed with tweaking and altering ourselves in as many ways as possible. By obsessing over your ‘flaws’ and constantly working to ‘fix’ them, it makes it harder to enjoy the many things about your person that are in fact beautiful. Honor and highlight your personality. Embrace your true self because the most amazing thing about each and every one of us is that there is only one of you.
The quality of products that deliver fast results but are actually more harmful to your body in the long run. We need to create more consciousness around using sustainable, ethically sourced ingredients of a higher caliber that work with the natural harmony of the human body to not only heal short term but also enhance the skin’s long-term health with 0 interruptions.

Pressology is vegan and cruelty-free and the brand is committed to sustainability efforts. Why is this important to you?
As I mentioned earlier, the brand is a reflection of my own conscious lifestyle. It’s important for me to formulate my products with organic, vegan, and cruelty-free ingredients that work with the natural harmony of the human body to heal and enhance the skin’s long-term health.

Moving forward, how do you ensure that every decision is done according to your sustainability principles?
Everything we require for our existence and well-being is dependent on our natural environment, either directly or indirectly. Pursuing sustainability entails establishing and maintaining conditions that allow humans and nature to coexist in productive harmony for the benefit of current and future generations.

Jejune loves that you are passionate about giving back. Can you tell us about your work with the underprivileged children and babies in San Francisco?
My dream is to create a platform that could show up for people and the planet through activism in our environment, community, and agricultural chain. Today, PRESSOLOGY is actively forming relationships with non-profits in the San Francisco area, like Project Night Night, to help provide sleepy time essentials (a blanket, an age-appropriate book, and a stuffed animal) to underprivileged babies and children. We are also proud members of 1% For the Planet where we donate 1% of our annual sales to environmental causes.

With the pandemic seeming to be improving, climate change is the next big issue our world is facing. How would you like to see the planet move to a more sustainable future?
When COVID-19 subsides and we are ready to restart our economy, we can scale up our investments in low-carbon technologies to make our workforce healthier and more climate-resilient.

How are you staying positive during the pandemic? Are you back to normal these days?
I always make time to listen to my mind, body, and soul. As a CEO of a startup not only am I the CEO, I am the marketing team, the photographer, social media manager, formulator, graphic designer, etc. I wear many hats and as great as that is, it can be overwhelming. It is important to pause and give my body time to recharge.

What’s your motto in life?
“What you put on your skin is just as important as what you put in your body.” This is something I was taught at a young age and is something I integrate into my business and personal life. Healthy skin is vital for our survival both emotionally and physically. Our skin is our first line of defense. Proper treatment like eating clean foods full of nutritional value, being aware of what we’re putting on our bodies, and exercising can revitalize the skin and slow down the aging process, so you can enjoy a long, healthy life.

To keep up with PRESSOLOGY, make sure to follow them on the following platforms:
https://pressologyskin.com/
Contact - info@PRESSOLOGYskin.com
Instagram - @pressologyskin

PRESSOLOGY: Care for Your Skin With Biology