Posts tagged #style
MINIMALIST: New Approach to Sustainability

When you think about ethical fashion brands, the first thing that comes to mind is ethical practices and the use of sustainable materials. Minimalist takes it up a notch! The NYC-based designer and a proud mom of two children, Tamara Daydova, was motivated to build a purpose-driven sustainable fashion brand that rebels against the norm design and production processes. She founded the ethical luxury that adopted a circular business model, which aims to eliminate fashion’s landfill problem, as opposed to the take-make-waste linear production model practiced by most apparel companies these days. Definitely a wow factor! Besides designing for circularity, Minimalist really carries its name in that they keep the number of components in each garment as low as possible and only keep what is absolutely necessary to reduce environmental impact. Explore with Jejune how Minimalist contribute to the world of sustainability with their circular business model in our exclusive interview below.

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Lexia Hayden: Gen Z Brings Hope For The Future

Gen-Z is growing up during challenging circumstances. This year the Covid pandemic has taken so much from their lives but still, they are up for the challenge and will reshape the world. Lexia Hayden —who is a stylish model, influencer, actress, and competitive tennis player— is the evidence of gen-z’s tenacity. She started her influencer career at the age of ten when she didn’t know anything about social media. Right now, she creates content on her passions for style, health, and fitness with her strong 230k Instagram followers. Aware of the issues that affect kids her age, she became a volunteer for Candlelighters New York City which has been helping kids fighting cancer and their families. We talked to Lexia Hayden about her career, style, voluntary projects. Please read our exclusive interview below to learn more about Lexia Hayden.

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Pear Nova Is The Perfect Combination Of Fashion, Beauty and Sustainability

"Nails are accessories, art, a mirror for your mood, the foundation to an outfit, and a conversation starter." Rachel James describes her starting force to found Pear Nova, and reminds us of the importance of the nails. Our nails reflect our personality, style, and even who we are, and we know we don't want to use products from toxic companies anymore. Pear Nova is cruelty-free, 10 free, and vegan because, as a vegan nail brand, health, quality, and inclusivity are what they look for. When Rachel James first Googled“how to start a nail polish brand,” we wonder if she knew she would be so successful that create both a sustainable and fashionable brand. Recently Pear Nova collaborated with The Nova Star Project which is a nonprofit organization devoted to educating, strengthening, and empowering domestic violence survivors for Domestic Violence Awareness Month. We talked to Rachel James about the brand, the latest nail trends, and the effects of Covid-19. Please read our exclusive interview below to learn more about Pear Nova.

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