We live in a world where a normal brand's main focal point is, above all else, profit. Money has become such a prominent driving force behind brand actions that our planet is suffering because of it. Environmental and sustainability concerns are slipping further and further down our agenda, but our planet can’t afford our neglection of these concerns.
The fashion industry is one of the most polluting and unsustainable industries in the world. With millions of tons of textile waste produced every year, skyrocketing levels of water and chemical use, the use of polluting microplastics, and rising carbon emissions, we are destroying our planet.
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